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017: Bikeshedding, the Planning Fallacy and Doing the Hard Things

May 22, 2026

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7 min read

017: Bikeshedding, the Planning Fallacy and Doing the Hard Things

A newsletter about the behavioural science behind creative leadership

Hugh Garry
Hugh Garry
016: Mastery, Flow & the Discipline Stack

May 8, 2026

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7 min read

016: Mastery, Flow & the Discipline Stack

A newsletter about the behavioural science behind creative leadership

Hugh Garry
Hugh Garry
015: Subtraction, Los Aversion & Via Negativa

Apr 24, 2026

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6 min read

015: Subtraction, Los Aversion & Via Negativa

A newsletter about the behavioural science behind creative leadership

Hugh Garry
Hugh Garry
014: Inherited Thinking, Exploitation vs Exploration & the Basal Ganglia

Apr 10, 2026

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15 min read

014: Inherited Thinking, Exploitation vs Exploration & the Basal Ganglia

A newsletter about the behavioural science behind creative leadership

Hugh Garry
Hugh Garry
013: The Pause, the Map Is Not the Territory & the Default Mode Network

Mar 20, 2026

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14 min read

013: The Pause, the Map Is Not the Territory & the Default Mode Network

A newsletter about the behavioural science behind creative leadership

Hugh Garry
Hugh Garry
012: Difficult Feedback, Ladder of Inference & Motivated Reasoning

Mar 13, 2026

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14 min read

012: Difficult Feedback, Ladder of Inference & Motivated Reasoning

A newsletter about the science of ideas

Hugh Garry
Hugh Garry
011: Resilience, Antifragility and Cognitive Reappraisal

Feb 20, 2026

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16 min read

011: Resilience, Antifragility and Cognitive Reappraisal

A newsletter about the science of ideas

Hugh Garry
Hugh Garry
010: Talent, Myelination & the "Not Yet" Model

Feb 6, 2026

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16 min read

010: Talent, Myelination & the "Not Yet" Model

A newsletter about the science of ideas

Hugh Garry
Hugh Garry
009: Trust, Serotonin & the 'No Dickheads' Rule

Jan 30, 2026

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14 min read

009: Trust, Serotonin & the 'No Dickheads' Rule

A newsletter about the science of ideas

Hugh Garry
Hugh Garry
008: Risk, Satisficing & the Brain's Internal Risk Officer

Jan 23, 2026

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16 min read

008: Risk, Satisficing & the Brain's Internal Risk Officer

A newsletter about the science of ideas

Hugh Garry
Hugh Garry
007: Stuckness, Habituation & the Adjacent Possible

Jan 9, 2026

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15 min read

007: Stuckness, Habituation & the Adjacent Possible

A newsletter about the science of ideas

Hugh Garry
Hugh Garry
006: Paradox, Poets & Plumbing

Dec 18, 2025

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15 min read

006: Paradox, Poets & Plumbing

A newsletter about the science of ideas

Hugh Garry
Hugh Garry
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OK BRAIN! is a newsletter about the behavioural science behind creative leadership. It's for leaders of creative teams interested in engineering the best conditions for breakthrough ideas.


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